Join us for Launching and Marketing a Global Sports Technology Brand with Stephanie Boms.
Stephanie Boms is a marketing executive who helped launch and build the Arccos Golf brand, as a Board Member, VP of Marketing, and VP of Brand and Strategy. Arccos has garnered over 30 awards across several categories from the top golf media companies and from mainstream media including Forbes and Fast Company. At Arccos, Stephanie created an award-winning brand that launched in Apple stores nationally and internationally. She has produced commercials and advertising campaigns for broad scale distribution, including international expansion into 16 countries. Prior to joining Arccos, Stephanie worked in brand management at Procter & Gamble, and provided strategic and executive coaching to leaders across industries in roles at Deloitte Consulting & Biogen Idec. Stephanie is a 2007 graduate of the Yale School of Management.
Yale Women Innovators is a weekly speaker series designed to foster community discussion, idea sharing, best practices, business fundamentals, networking, and team-building opportunities in support of Yale women students, alumni, faculty, and staff interested in entrepreneurship and innovation at any level. The series includes a mix of breakfast and afternoon talks, each of which includes time for Q&A.